Dear San Diego Neighbors

I’m running for Mayor because San Diego deserves better, forward-looking leadership and a bold vision for our City’s future.

I will bring leadership that puts solutions for San Diegans first, prioritizes fiscal discipline, stands up to the special interests, treats all residents and communities fairly, and creates comprehensive solutions to long-standing problems.

I will make the tough decisions, because I am not a career politician pandering to the special interests. Before my election to the San Diego City Council, I worked more than 30 years outside of politics investigating corruption as a journalist and balancing budgets and making payrolls as a high-tech entrepreneur.  I have started and led organizations and teams.

Barbara Bry at the Sacramento Bee

In the past, San Diego City leaders made fiscally irresponsible decisions, such as mismanaging the City’s pension plan, which have drained our City’s budget and undercut the City’s ability to provide neighborhood facilities and services.

For too long, the Office of Mayor has failed to provide strong, proactive leadership for meeting these challenges and the vision we need for our City’s future. Where are we decades later in terms of creating a sustainable solution for our homeless crisis or creating more affordable housing options?

In my time on the City Council, I have been able to challenge the status quo by:


Audit of the Public Utilities Dept.

Called for an independent audit of the Public Utilities Department after residents complained about higher than normal water bills but weren’t taken seriously by City bureaucrats.


Demanded Accountability

Questioned the $72 million purchase of 101 Ash Street, which the city purchased (before her election to the Council), without knowing the full costs of ownership and without a long-term real estate strategy. The building is costing taxpayers $18,000 a day, and the building will not be occupied for several more months.


Passage of SDSU West and defeat of SoccerCity

First elected official to oppose the SoccerCity land grab and to support SDSU West, because I believe that education is the best investment we can make in our city.


Fought for Workplace Equity

Started the Workplace Equity Initiative, which is bringing together small business, big business, non-profits and labor organizations to address sexual harassment and pay inequity.


Increased transparency

Led the effort for a ballot measure that increases transparency by requiring all businesses and individuals, who would benefit from city contracts to be disclosed.

It is time for us to get past the revolving door of political insiders if we want real change at City Hall.

One of my top priorities will be addressing the educational and economic opportunity gap in our City.

It is time for San Diego to move Full STEAM Ahead by expanding access to Science, Technology, Engineering, Arts and Math opportunities in every neighborhood through paid internships, library programs and other training or educational opportunities by preparing or connecting San Diegans to good-paying jobs in the innovation economy. This is an investment in our future, from which we will reap strong returns. Expanding access to the innovation economy will increase our City's economic vitality and bolster our tax base, which in turn supports quality City services and neighborhood facilities.

I look forward to a robust discussion about the issues our communities are facing.

As always, my door is open, and I welcome your feedback on how to improve the quality of life for all San Diegans. I would be honored if you would join me in building a City that puts San Diegans to work and also works for all San Diegans.


Barbara Bry

A long-term commitment to San Diego

Barbara Bry is President Pro Tem of the San Diego City Council representing the 1st District.

Barbara has been contributing to our City as a journalist and a high-tech entrepreneur for over 35 years.

Barbara's Bio


We’re all in this together.  Are you interested in making real the promise of a just and fair community for all San Diegans?

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